out with the old, in with the new
Welcome to the new & improved Akada site.
(we think you're gonna love it!)
We spent all summer curating our new web experience and we couldn't be more excited about it's debut. Our goal from the start was to translate the feeling you get when you walk through the doors of the salon into a web presence where fresh faces could see what we're about, even before setting foot in our brick & mortar.
For the update, we worked closely with local creatives from around the community in Columbus to help us define our vision. The cinematographer for our homepage video was Caleb Sapp of Anecdote Film Co. He helped to convey the essence of our salon by capturing our team doing what they do best.
For the design, we teamed up with Lindsay Noll to pull together a creative direction that would translate our modern salon style into a clean, minimal web aesthetic. She put together a plan for a structured user-experience flow that would help our viewers to easily navigate through content and quickly find what they need.
The technical side of the site was handled by Studio Freight, who owned the front end development from start to finish. They helped cater to our needs with a user-friendly content management system that would be easily maintained and edited as we move forward and enhance our web-presence.